The
Problem
Immunogen needed a video for their re-brand launch event that would show their process behind the new brand, the new brand video had to work without voice over and had to work on a large video wall on the event.
The
Solution
We used all of their brand elements to tell the story of how the re-brand came to be, using dynamic transitions and the main shape elements of the brand.
Credits
Animation Direction: Juan M. Duque
Animation: Camilo Gonima, Juan M. Duque
Concept & Artwork: Jansel Rubiano
Agency:Intercultural Productions